De Beers
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CIBJO President supports De Beers development of diamond traceability
CIBJO President Expresses Support for De Beers Plan to Develop Diamond Traceability System Based on Blockchain Technology MILAN, ITALY: DECEMBER…
De Beers to make largest investment in diamond marketing since 2008
29 Aug 2017 De Beers Group has announced it will invest more than US$140 million in marketing this year –…
Sotheby’s unveils 100 carat perfection
The 100.20 carat D colour, internally flawless, Type IIa stone will highlight Sotheby’s Magnificent Jewels auction in New York on…
De Beers claims branding success
De Beers Group CEO Philippe Mellier American consumers’ growing preference for branded products is helping retailers achieve Forevermark diamond sale…
Purple-pink diamond sells for US$17.8m
An 8.1 carat purple-pink diamond was sold for a record-breaking US$17.8 million – US$2.1 million a carat – at Sotheby’s…
Diamond demand reaches record highs
Global demand for diamond jewellery reached a record high of US$79 billion in 2013, according to De Beers' inaugural Diamond…
De Beers moves into second-hand market
De Beers has launched a new stand-alone business, the International Institute of Diamond Valuation (IIDV), to study the second-hand diamond…
De Beers increases supply to non-sight holders
De Beers has updated its sales model to enable more businesses to purchase its rough diamonds through Global Sightholder Sales.
Forevermark sets sights on UK
De Beers’ diamond brand Forevermark is planning to enter the UK and Ireland markets – its first foray into western…
Forevermark celebrates milestone
Forevermark, the diamond brand from the De Beers group of companies, has celebrated its “1 millionth inscription” at the Forevermak…