By Cynthia Unninayar
The colour red, in its many hues, has been endowed with symbolic meanings throughout history, changing during different time periods and in different cultures. In today’s uncertain times, Pantone, the world’s colour authority, has chosen “an unconventional shade for an unconventional time,” says Leatrice Eiseman, executive director of the Pantone Color Institute.
“Viva Magenta is powerful and empowering. It is a shade rooted in nature descending from the red family and expressive of a new signal of strength,” she adds. “It is a new animated red that revels in pure joy, encouraging experimentation and self-expression without restraint, an electrifying, and a boundaryless shade that is manifesting as a stand- out statement. Viva Magenta is brave and fearless, and a pulsating colour whose exuberance promotes a joyous and optimistic celebration, writing a new narrative. It speaks to our desire to take on new challenges and try the unconventional while meeting others with compassion.”
1. Viva Magenta is a hybrid red, balancing warm and cool tones that is reflected in fashion, home décor, art, technology, and of course jewellery. The bracelet is made of rubies and diamonds by Caroline C.
2. Spinel ring (32.89 carats) that sold in 2021 at Christie’s auction (Switzerland).
3. Ruby and diamond ring by Creations Jewellers (Australia).
4. ‘Mourning Cloak’ butterfly brooch featuring spinels and blue sapphires, accented by white and black diamonds by Crevoshay (USA).
5. ‘Empress’ ring featuring rubellite tourmaline and diamonds by Erica Courtney (USA).
6. Rubellite tourmaline (17 carats) ring set in 18K gold from Gemolithos (Germany).
7. ‘Monet’ pendant featuring a variety of reddish gems by Green G (Hong Kong).
8. Necklace featuring spinel, ruby, and brubellite tourmaline by Lydia Courteille (France).
9. Pendant featuring a 10.29-ct tourmaline accented by diamonds by Omi Privé (USA).
10. A 1.90-ct ruby by Hamid Bros (Australia).
11. Pair of round rubies by OAGems (Australia).
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