WJA announces emerging designers to join Centurion Jewelry Show

The Women’s Jewelry Association (WJA) is thrilled to announce the participation of two emerging designers in an exclusive showcase at the upcoming Centurion Jewelry Show.

Written by Jewellery World

The Women’s Jewelry Association (WJA) is thrilled to announce the participation of two emerging designers, Renata Cambauva of HeyBabe and Sardwell of Renisis, in an exclusive showcase at the upcoming Centurion Jewelry Show

This marks the first time these talents will present their collections, offering a glimpse into the future of the jewellery industry. The showcase will take place at a dedicated WJA booth inside the MacArthur Ballroom, strategically located near the entrance to the Centurion Design Awards.

President of WJA, Susan Chandler, says, “WJA is excited to provide this exciting tradeshow opportunity at Centurion for the first time to our Jewelry Loupe Project graduates. The opportunity to showcase their collections and meet buyers is the next evolution of our mentorship program. This arrangement is made possible with generous support from our partners at the Centurion Show, and we can’t wait to invite members of the trade to visit and learn more about these talented women.”

Renata Cambauva, supplied by Pietra Communications
Sardwell, supplied by Pietra Communications

The Jewelry Loupe Project, sponsored by De Beers, is a six-month business development program designed for emerging designers within their first five years of business. Initiated in 2019 by Marie McCarthy of Fiat Lux, the program has successfully trained and mentored over 60 emerging designers to date. Each designer is paired with a mentor, attending virtual sessions hosted by industry experts covering design, marketing, sourcing, manufacturing, retail, packaging, and pricing. The program concludes with a critique in the fall, providing constructive feedback to prepare designers for the launch of their collections.

Howard Hauben, chief executive officer of Centurion, says, “We are extremely excited to be partnering with WJA and De Beers on this wonderful Jewelry Loupe Project. We look forward to continuing this partnership for many years to come!”

Renata Cambauva, the creative force behind HeyBabe, is a nomadic native Brazilian fine jewellery designer currently based on the West Coast. With a background in design and advertising, her brand not only presents stunning jewellery pieces but also fosters a creative community. HeyBabe’s collection is inspired by the Tree of Life of the Kabbalah and sacred geometry, emphasising unity and connection with nature. Renata’s use of ethically sourced gemstones and 14-karat gold brings a unique and meaningful touch to each piece.

Sardwell, the visionary behind Renisis, discovered her passion for jewellery at the Rhode Island School of Design. Having created large-scale sculptural installations, she transformed her artistic journey into wearable art. Renisis, living at the intersection of jewellery, sculpture, and theatre, reflects Sardwell’s multicultural influences and love for nature. Through the pandemic, she crafted striking jewellery pieces that now define the Renisis brand.

WJA will provide comprehensive support to the emerging designers leading up to the show and beyond, assisting with tradeshow preparation and guidance. Retailers and buyers are encouraged to visit the WJA booth inside the MacArthur Ballroom during the Centurion Jewelry Show to explore these promising collections and engage with the talented designers. Appointments can be scheduled by contacting WJA at info@womensjewelryassociation.com.

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