The Miss Universe Australia pageant is looking for a jewellery sponsor for the next three years.
Jeni Langanke, the principal of Jewels Australia Marketing (the company which has been enlisted to help find the sponsor), said the high profile pageant would deliver a wide range of media opportunities for its sponsor to “easily recoup sponsorship costs if utilised correctly”.
Under the sponsorship agreement, the jewellery sponsor will supply the ‘Crown’ while the crowned Miss Universe Australia 2013, 2014, and 2015 will wear only the sponsor’s jewellery at red carpet-, racing- and media–events.
In addition the sponsor will have access to Miss Universe Australia for private events and photo shoots, and will be able to use the resulting images in print and digital media.
“The jewellery sponsor can be a jewellery brand or a manufacturing jeweller wanting to get publicity both here in Australia and overseas,” Langanke said.
“The jewellery doesn’t have to be Australian designed and/or manufactured but it would be preferable.”
Miss Universe Australia is a national beauty pageant that selects a representative to go to the international Miss Universe pageant which is owned by Donald Trump and NBC.
There have been two Miss Universe title holders from Australia: Kerry-Ann Wells in 1972 and Jennifer Hawkins in 2004. However, Hawkins, Rachael Finch, Erin McNaught and Jesinta Campbell are currently probably the best known Miss Universe Australia title holders.
Renae Ayris is the current Miss Universe Australia while Melbourne-based Temelli Jewellery was the most recent jewellery sponsor.
Miss Universe Australia 2013 will be crowned on June 7 next year at a black-tie event in Melbourne.
There will be 20 lead-up events nationally from now until then.