Bentley launches men’s collection

Fifteen years after launching his high-end sterling silver jewellery brand in Denmark, Daniel Bentley is set to launch his first men’s jewellery collection in Australia. The…

Fifteen years after launching his high-end sterling silver jewellery brand in Denmark, Daniel Bentley is set to launch his first men’s jewellery collection in Australia.

The ‘Men’s Collection’, which includes four ranges of cuffs, pendants, cufflinks, rings, leather bracelets and belt buckles, will be officially launched in September.

Daniel Bentley told Jewellery World that he had wanted to introduce a men’s collection for some time, and was therefore pleased to have completed the first few ranges.

“As more and more men become fashion and design aware, I have chosen to focus on creating men’s jewellery with integrity,” he said.

“I have focused on jewellery that that can be worn for business and as more informal fashion statements.

“All of the pieces showcase a combination of clean architectural structures and raw forms from nature.”

He said the introduction of the sterling silver belt buckles, which will retail for around $600 each, is “really exciting” for the brand.

“We have been making them for years, though only as bespoke pieces,” he said.

“A lot of guys are not always keen to wear jewellery as part of their look but they all wear belts, so it’s a way they can show their style and individuality every day at work and during downtime.”

He confidently predicts that the belts will be “a hit” with women who want to buy their partners something really special for birthdays or as wedding gifts.

“They will also make a great 21st gift,” he said.

Born in Australia, Daniel Bentley established Daniel Bentley Fine Jewellery in Aarhus, Denmark with his wife Lene in 1993.

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