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De Beers claims branding success
De Beers Group CEO Philippe Mellier American consumers’ growing preference for branded products is helping retailers achieve Forevermark diamond sale…
Diamond demand reaches record highs
Global demand for diamond jewellery reached a record high of US$79 billion in 2013, according to De Beers' inaugural Diamond…
De Beers increases supply to non-sight holders
De Beers has updated its sales model to enable more businesses to purchase its rough diamonds through Global Sightholder Sales.